Congratulations! You and your manuscript seem to have survived the editing process. Do not think, however, that now there is a moment to relax. This is highly unlikely.
All the while that you and your manuscript have been roiling through the intestines of editorial, other parts of the press have been at work on your behalf, not least marketing people getting your book announced. However, also busy is an area of the production department that you haven’t encountered before where more creative types of people may be found. It is, then, now time to look at the work of the book/cover designer and typesetter (though never forget that the role of the production editor remains crucial).
Over the next few posts, I shall explore this fascinating corner of book production (well, I think it is fascinating), looking at:
- The importance of design
- Designers and typesetters
- Preparing the book (page) design
- Why some publishers don’t care about covers
- Designing the book cover
- Your role in deciding the page/cover design
- What is typesetting?
- Typesetting issues
- Choice of word processor
- Unhelpful formatting
- Use of special fonts
- File conversion errors
- Image problems
- Use of colour
- Placement of non-text elements
- Use of cross-references
- Copyright problems
- Unrealized expectations
- Loss of control over one’s material
- Typesetting phases and outputs
- Finalizing the cover
These posts will then culminate in a discussion on proofs and proofing, the next section in this series of posts.